Privacy Policy

(updated on December 17, 2024)

At Heifer Project International (Heifer), we value your support and are committed to protecting your personal information.  The following privacy policy applies to information collected via our websites and online mobile apps, and collected through Heifer-owned or operated online services (collectively the Online Resources).  By accessing and continuing to use our Online Resources, you acknowledge you have read and agree to the practices described in this policy.

Information We Collect

We may collect a variety of information about you and your devices from various sources, as described below.

Information You Provide to Us

Registration Information. If you sign up for an account, register to use any of our Online Resources, or sign up for emails or other updates, we may ask you for basic contact information, such as your name, email address, mailing address, username, and phone number. We may also collect certain demographic information including age, gender, interests, income, and marital status.

Communications. If you contact us directly, we may collect additional information from you. For example, when you reach out to our customer support team, we may ask for your name, email address, mailing address, phone number, or other contact information so that we can verify your identity and communicate with you. We may also store the contents of any messages or attachments that you send to us, as well as any information you submit through any of our forms or questionnaires.

Events. If you register for an event that we host, whether in-person or online, we may collect relevant information such as your name, address, title, company, phone number, and email address, as well as specific information relevant to the event for which you are registering.

User Content. We allow users of our Online Resources to share their own content with others. This may include posts, comments, reviews, and other user-generated content. Unless otherwise noted when creating such content, this information may be shared publicly through our Online Resources.

Payment Information. If you make a purchase through the Online Resources, your payment-related information, such as credit card and other financial information, may be collected by our third-party payment processor on our behalf.

Job Applications. If you apply for a job with us, we may collect relevant information such as your name, phone number, email address, position, job history, education history, references, and other similar information.

Information We Collect Automatically When You Use Our Online Resources

Device Information. We may collect information about the devices and software you use to access our Online Resources, such as your internet protocol (IP) address, web browser type, operating system version, device identifiers, and similar information.

Usage Information. To help us understand how you use our Online Resources and to help us improve them, we may collect data about your interactions with our Online Resources. This includes information such as crash reports, session lengths and times, the pages and other content you view, and any searches you conduct on or through our Online Resources.

Cookies, Pixels, and Similar Technologies. We and our third-party vendors may collect information using cookies, pixels, or similar technologies. Cookies are small text files containing a string of alphanumeric characters. We may use both session cookies and persistent cookies. A session cookie disappears after you close your browser. A persistent cookie remains after you close your browser and may be used by your browser on subsequent visits to our Online Resources. We ask for user consent before placing non-essential cookies on your device.  A pixel is a transparent graphic embedded in a web page or an email to collect data from users.  Additional information regarding cookies and pixels is available in the Cookies and Pixels section below.

Information We Receive from Other Sources

We may receive information about you from other sources, including third parties that help us update, expand, and analyze our records, identify new customers, and detect or prevent fraud. We may also receive information about you from social media platforms; for example, when you interact with us on those platforms or access our social media content. Information we receive from third parties is governed by the privacy settings, policies, and procedures of the relevant organizations, and we encourage you to review them.

Information Combining, Aggregation, and Analysis

We may combine and use data analysis to interpret your information and predict how likely you are to be interested in or responsive to a particular campaign or fundraising communication. If we conclude that you have the potential to support our efforts at a higher level, or interest in supporting our efforts at a higher level, we may collect additional publicly available information about you and combine and analyze that information into a donor profile.  This allows us to engage with you in a customized manner that is responsive to your supporter interest.

We commonly look at and combine information from public information resources, and other data sources that you chose to make available publicly on your social media channels, to give insight into your philanthropic interests and ability to support us. In addition, we may use trusted third-party companies, such as Blackbaud, that analyze and measure available information to assess affluence. This helps us understand more about your interests and level of potential engagement or donation. You may opt out of your data being combined and analyzed for prospect research by contacting us as described in the Your Choices section.

In some instances, we may combine personal information with device information or location information. If we do, we will treat the combined information as personal information as long as it is combined. We may also aggregate non-personal information collected from you and other users, as well as device information or location information, to produce general statistics that cannot be linked to you or any specific user.  We use that information to help provide you with a better experience on our Online Resources, to improve services, and to analyze and understand how our Online Resources are used.

How We Use the Information We Collect

We will only collect and process personal information about you if we have a lawful basis for doing so. Lawful bases include situations where you have given consent, and our legitimate interest in operating, managing, and promoting our organization, maintaining our relationship with you, and protecting our organization and Online Resources (provided that such processing does not outweigh your rights and freedoms). Where we rely on your consent to process personal information, you have the right to decline or withdraw your consent at any time, and where we rely on legitimate interests, you have the right to object. If you have any questions about the lawful bases upon which we collect and use your personal information, please contact datarequest@heifer.org.

We may use the information we collect:

  1. To provide, maintain, improve, and enhance our Online Resources.
  2. To understand and analyze how you use our Online Resources and develop new products, services, features, and functionality.
  3. To facilitate purchases of products or services that you order.
  4. To host events.
  5. To allow you to share content with other users of our Online Resources.
  6. To evaluate and process applications for jobs with us.
  7. To communicate with you, provide you with updates and other information relating to our Online Resources, provide information that you request, respond to comments and questions, and otherwise provide user support.
  8. For marketing and advertising purposes, including developing and providing promotional and advertising materials that may be relevant, valuable, or otherwise of interest to you.
  9. To detect and prevent fraud, and respond to trust and safety issues that may arise.
  10. For compliance purposes, including enforcing our rules, terms, or other legal rights, or as may be required by applicable laws and regulations or requested by any judicial process or governmental agency.
  11. For other purposes for which we provide notice at the time the information is collected.

How We Share the Information We Collect

Service Providers. We may share any information we collect with service providers retained in connection with the provision of our Online Resources. These companies are only permitted to use this information to help us provide our Online Resources, not for their own purposes.

Our Affiliates. We may share your information with our affiliates, subsidiaries, and representatives as needed to provide our Online Resources.

Other Users. Content you post, including comments, may be displayed to other users of our Online Resources as appropriate.

Our Vendors. We use analytics services to collect and process certain analytics data. We also work with third-party advertising vendors. These services and vendors may also collect information about your use of other websites, apps, and online services. For more information about your choices regarding how these vendors use your information, see the Your Choices section.

Fundraising. Starting July 1, 2013, we began making certain donors’ names, postal addresses, and e-mail addresses available to a limited number of reputable organizations, and may charge such organizations a fee in connection therewith. We have found this to be a cost-effective way to increase our database of potential donors, and hope that you value the information they send you.

As Required by Law and Similar Disclosures. We may access, preserve, and disclose your information if we believe doing so is required or appropriate to (a) comply with law enforcement requests and legal process, such as a court order or subpoena, (b) respond to your requests, or (c) protect your, our, or others’ rights, property, or safety. In particular, we may disclose relevant information to the appropriate third parties if you post any illegal, threatening, or objectionable content on or through the Online Resources.

Events. We may share your information with event vendors or co-sponsors to facilitate the events for which you register.

Merger, Sale, or Other Asset Transfers. We may transfer your information to service providers, advisors, potential transactional partners, or other third parties in connection with the consideration, negotiation, or completion of a corporate transaction in which we are acquired by or merged with another organization or in which we sell, liquidate, or transfer all or a portion of our assets. The use of your information following any of these events will be governed by the same general provisions of this policy.

Consent. We may also disclose your information with your permission.

Your Choices

If you wish to remain anonymous, but want to donate online and receive a tax-deductible receipt, please donate to us through a trustworthy online charity website.

You may send anonymous donations simply by sending a money order to us at the address found at the bottom of this section. However, if you do not provide your name and address we will be unable to send you a tax-deductible receipt.

Please contact us, using the contact information at the end of this section, if you would like to (a) review your personal information, (b) request corrections to your personal information, or (c) request deletion of all or a portion of your personal information.  We will consider each such request as required by applicable law.

Ability to Opt Out.  You may restrict our internal and our external use and sharing of your personal information by contacting us via the contact information at the end of this section. For example, you may request (a) that we no longer communicate with you regarding our programs, (b) that we not share your information for targeted advertising, and (c) that we not share your information with other organizations.  You may opt out at any time, and the option to opt out applies to both online and offline donors.  Please include your full name, address, phone number, and e-mail address in your opt-out request, and indicate how you would like your information restricted.

Contact Information:

Heifer International
P.O. Box 8058
Little Rock, AR 72203-8058
877.2HEIFER (877.243.4337)

datarequest@heifer.org

Text message communications. To opt out of text messages, simply reply STOP to any text message received from us. Message and data rates may apply. Message frequency may vary.

Our Communications. From time to time, you may receive marketing or other informational emails from us. You can unsubscribe from our promotional and informational emails via the link provided in the emails. Users may continue to receive administrative messages from us after opting out of receiving promotional messages from us.  Administrative messages are necessary to service use accounts.

Cookies and Pixels

Our website uses cookies to distinguish you from other users. This helps us analyze the use of the website, so that we may customize and improve its content and layout. 

A cookie is a small piece of data (text file) that a website – when that website is visited – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Cookies set by us are called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts. Please click here for a list of strictly necessary, performance, functional, and targeting cookies related to our website.

By using our website, our social media pages (such as Facebook, Twitter, YouTube, Google+ and Instagram), subscribing to our services, donating to us, and/or shopping with us online, you agree that, unless you have set your computer’s browser to reject them, we can place the types of cookies set out below on your device and use that data in accordance with this policy.

You do not have to accept our cookies.  You can block them via the banner on our website that allows you to refuse all or some cookies. You may also delete them after they have been placed on your hard drive. If you do not accept or delete our cookies, some areas of the website that you access may take more time to work, or may not function properly.

We use cookies and other tracking technologies for the following purposes:

Strictly Necessary Cookies.  These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personal information.

Performance Cookies.  These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us know which pages are the most and least popular and see how visitors move around the website. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Functional Cookies.  These cookies enable the website to provide enhanced functionality and personalization. They may be set up by us or by third-party providers whose services we have added to our webpages. If you do not allow these cookies, some or all of these services may not function properly.

Targeting Cookies.  These cookies may be set through our site by our advertising vendors. Those vendors may use the cookies to build a profile of your interests and show you relevant advertisements on other sites. They do not store personal information but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

Most web browsers allow you to manage cookies through the browser settings. To find out more about cookies, you can visit www.aboutcookies.org or www.allaboutcookies.org.

Service Providers and Additional Resources

Google. You can learn more about Google’s privacy practices and your options about how they use your information on Google’s website. You can also install the Google Analytics Opt-out Browser Add-on.

Facebook. Meta, the parent company of Facebook, provides information about how it uses the information it collects through our Online Resources in its Data Policy. You can also learn specifically about Facebook’s advertising practices on its website. Some of our advertising vendors are members of the Network Advertising Initiative or the Digital Advertising Alliance.

Amazon. We also place and use, and allow third-party companies like Amazon to place and use, pixels on our website.  Pixels gather information about website visitors, such as browsing history, click history, and other information regarding website navigation.  This allows us and third parties to provide you with ads—across the Internet—about services, goods, and content that might be of interest to you. If you would like to learn more about opting out of receiving interest-based ads from Amazon, please visit your Amazon Advertising Preferences page at amazon.com/adprefs.

Additional Resources. To learn about web-based personalized ads, you may also visit (1) Digital Advertising Alliance, (2) YourOnlineChoices, or (3) the Digital Advertising Alliance of Canada. Finally, you can access any settings offered by your mobile operating system to limit ad tracking. To inquire about your choices regarding our service providers and vendors generally, contact us at datarequest@heifer.org.

 

Third Party Content

Our Online Resources may contain links to other websites, products, or services that we do not own or operate. We are not responsible for the content provided by, or the privacy practices of, these third parties. Please be aware that this policy does not apply to your activities on or with third-party websites, products, or services, or to any information you disclose to these third parties. We encourage you to read the privacy policies of those third parties before providing any information to them.

Retention

We will store your personal information, in a form which permits us to identify you, for no longer than is necessary to accomplish (a) the purpose for which the personal information is obtained, or (b) any other purpose permitted by applicable law. We keep your personal information only as long as we need it fulfill the purposes described in this policy. When we no longer need to use your personal information and there is no need for us to keep it to comply with our legal or regulatory obligations, we will either remove it from our systems or depersonalize it so that you cannot be identified.

Security

Our online order processing system allows you to make safe donations and purchases.  We make reasonable efforts to protect your information by using administrative, technological, and physical safeguards designed to improve the security of the information we maintain and protect it from accidental loss, unauthorized access and use, and any other inappropriate or unlawful processing.

Our online credit card verification system is handled by a third party that collects your name, address, phone number, credit card number, and credit card expiration date in order to process your transaction. The third party’s encryption technology offers an extremely high level of security. They also have state-of-the-art firewalls and other security technology in place to help ensure the confidentiality of your transactions.  However, because no information system can be 100% secure, we cannot guarantee the absolute security of your information.

Children's Privacy

We do not knowingly collect or solicit personal information from anyone under the age of 18.  We do not knowingly allow anyone under the age of 18 to provide us with their personal information without verifiable parent or guardian consent. If you are under 18, do not send any information about yourself to us, such as your name, address, telephone number, or email address, unless you have your parent’s or guardian’s permission. In the event we learn that we collected personal information from anyone under the age of 18, and do not have a parent or guardian’s consent, we will delete that information as quickly as possible.  In accordance with certain state laws, minors under the age of 18 may remove or request and obtain removal of content and information that they provide.  If you believe we might have information from or about anyone under the age of 18, or if you wish to remove or request and obtain removal of such content and information, please contact us at datarequest@heifer.org.

Location-Specific Notices

Our Online Resources are hosted in the United States and are intended for visitors located within the United States. If you choose to use the Online Resources from a member state of the European Union, or from other regions of the world whose laws governing data collection and use differ from the laws of the United States, then please note that you are transferring your information outside of those regions to the United States for storage and processing. Also, we may transfer your data from the United States to other countries or regions in connection with storage and processing, fulfilling your requests, and operating the Online Resources. By using our Online Resources, you consent to the transfer, storage, and processing of your information as described in this policy.

California Residents. California’s “Shine the Light” law, found at Civil Code Section 1798.83, grants California residents certain rights with respect to their personal information.  These include the right to (1) a list of the types of personal information disclosed to third-parties for direct marketing purposes during the immediately preceding calendar year, (2) the names and addresses of all third parties that receive personal information in certain categories, and (3) examples of the products or services marketed by those third parties. You may request such information by contacting us as described in the Your Choices section. Please allow up to thirty (30) days for a response.

Colorado Residents. The Colorado Privacy Act (CPA) grants Colorado residents certain rights with respect to their personal information.  These include the right to access, delete, and correct personal information, as well as the right to opt out of the sale of personal information and the use of personal information for targeted advertising or certain kinds of profiling. If you wish to exercise your rights, please contact us as detailed in the Your Choices section.  Please allow up to forty five (45) days for a response—with the understanding this time period may, when reasonable, be extended for an additional forty five (45) days.

Delaware Residents. The Delaware Personal Data Privacy Act (DPDPA) grants Delaware residents certain rights with respect to their personal information.  These include the right to access, correct, and delete, the right to portability, the right to opt out of certain processing, and the right to obtain a list of categories of third parties to whom residents’ personal information has been disclosed. If you wish to exercise your rights, please contact us as detailed in the Your Choices section.

New Jersey Residents. The New Jersey Data Privacy Act (NJDPA) grants New Jersey residents certain rights with respect to their personal information.  These include the right to (1) confirm whether a controller is processing personal information and to access that data, (2) the right correct inaccuracies, (3) the right to delete personal information, (4) the right to obtain a portable copy of personal information, and (5) the right to opt out of the processing of data for purposes of (a) targeted advertising, (b) the sale of personal information, or (c) profiling in furtherance of decisions that produce legal or similarly significant effects concerning the resident. If you wish to exercise your rights, please contact us as detailed in the Your Choices section. Please allow up to forty five (45) days for a response—with the understanding this time period may, when reasonable, be extended for an additional forty five (45) days.

European Union Residents. The European Union’s (EU) General Data Protection Regulation (GDPR) grants EU residents certain rights with respect to their personal information.  These include the right (1) to be informed, (2) of access, (3) to rectification, (4) to erasure, (5) to restriction of processing, (6) to data portability, (7) to object, and (8) not to be subject to a decision based solely on automated processing.  If you wish to exercise your rights, please contact us as detailed in the Your Choices section. Please note that Heifer has taken proactive steps to (a) avoid offering goods or services to EU residents, (b) avoid soliciting donations from EU residents, and (c) avoid monitoring the behavior of EU residents. Heifer is based in the United States and, if you submit information to us, it will be stored on servers in the United States.

United Kingdom Residents. The United Kingdom’s (UK) Data Protection Act (DPA) grants UK residents certain rights with respect to their personal information. These include the right to (1) be informed about how your personal information is being used, (2) access personal information, (3) have incorrect personal information updated, (4) have personal information erased, (5) stop or restrict the processing of your personal information, (6) data portability, and (7) object to how your personal information is processed in certain circumstances.  If you wish to exercise your rights, please contact us as detailed in the Your Choices section. Please note that Heifer has taken proactive steps to (a) avoid offering goods or services to UK residents, (b) avoid soliciting donations from UK residents, and (c) avoid monitoring the behavior of UK residents. Heifer is based in the United States and, if you submit information to us, it will be stored on servers in the United States.

Changes to this Policy

We will post any adjustments to this policy on this page, and the revised version will be effective when it is posted. If we make material changes, we may notify you via a notice posted on our website or via another method. We encourage you to read this policy periodically to stay up to date on our privacy practices.

Contact Us

If you have any questions, comments, or concerns about this policy, please email us at datarequest@heifer.org. Or you may write to us, or call us, at:

Heifer International

P.O. Box 8058

Little Rock, AR 72203-8058

877.2HEIFER (877.243.4337)